- Mô tả công việc
- Participate in the development of branding and corporate identity initiatives
- Develop and manage marketing budgets
- Develop and implement marketing plans, including promotional calendars and programs, new product introductions, Company’s brands management and other marketing projects
- Develop sales forecasting and product branding plans
- Offer expert advice to the Management Board to develop innovative advertising, public relations, social media and events
- Monitor agency providers, consultants, freelancers and other suppliers, including contract negotiation and management
- Work with new business development team and sales teams on brand initiatives
- May oversee the operation of a company’s website or marketing program and provide analytics review
- Supervise a marketing team, including hiring, training, workloads, schedules and deadlines
- Develop and implement Marketing policies and procedures
- Determine KPIs for Marketing department
- Build long-term relationships with all relevant stakeholders, such as local government, media people, politicians, etc.
- Measure and provide reports on each Marketing campaign
- Conduct customer, brand and product research initiatives
- Yêu cầu công việc
- MBA/BSc/BA in Communication, Journalism, Marketing, Foreign Trade, Economics, International Relations, Law or similar relevant field
- A proven track record of successful Marketing campaigns
- Excellent communication and interpersonal skills
- Knowledge of finance, especially expense management and profit and loss statements, is desirable
- Familiarity with the creative side of marketing and design
- Previous working experience as Marketing Director from 5 years
- Excellent in English/ Knowing other foreign languages is an advantage